CRM Software Becoming a Requirement for Business Success

Our customers ask us all the time, “How did we live without CRM Software?” and we usually respond, “It’s definitely possible to live without it, but very difficult to succeed.”

CRM Software improves a number of levels within all organizations. It of course helps with operational processes, but also helps you to be more strategic and analytical with your customer and business information. Your customers are important and increasing customer satisfaction as well as holding on to the customers you already have boosts revenue and increases your chance of business success. Benchmark studies reveal that CRM applications account for revenue increases of up to 41% per sales person, customer retention improvements of 27%, and improved profit margins of over 2%. These are difficult percentages to ignore.

As a CRM solution provider, we suggest starting the research process, if you haven’t already. The importance of having CRM software in place is becoming a requirement for businesses in order to stay ahead of the heavy competition out there today. We are a Microsoft Dynamics® CRM provider because we know Microsoft has their “ducks in a row”. Their commitment to mobility, flexibility, affordability, and support of their partner network proves they’re committed to creating the best CRM solution out there today.

Having a partner you can trust to get you through the CRM implementation process can be a “life saver”, as they can reduce overall costs and increase user adoption with proper steps and best practices. As a partner, we’re excited about the newest version of CRM, Microsoft Dynamics CRM 2011, for a number of reasons. For example, integration with Microsoft Office productivity applications can enhance productivity in the workplace even more. Users can use Microsoft Dynamics CRM from within Microsoft Office Outlook.

If you’re interested in learning more about Microsoft Dynamics CRM 2011, please contact us at Cargas Systems by calling 888-611-3138 or emailing [email protected].

By Julie Fuller with Cargas Systems, Pennsylvania Microsoft Dynamics CRM Partner

Cargas Systems is a software and consulting company specializing in Microsoft Dynamics CRM.

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