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Sikich

Analysis of the Top 10 CRM Blog Posts of 2011

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As a CRM Software vendor, what interests you as readers obviously is important to us. So for this blog, we want to review the top 10 CRM blog posts of 2011. Reviewing the topics and trends of 2011 help you better understand the CRM software selection process, therefore, making you better buyers:

Comparisons: Five out of the ten posts are comparison articlesm mostly comparing Microsoft Dynamics CRM to Salesforce.com. This is interesting, but not surprising. If you’re searching for the right CRM solution, it’s important that you compare solutions against each other to find the right fit. You can’t just go with someone’s opinion and take their word for it. Research is crucial in the CRM software selection process.

Integrations: At least two of the posts are about the integration between SharePoint and Microsoft Dynamics CRM. Everyone is looking for better ways to connect their systems and offices to create the most streamlined environment possible. You should know what your prospective solution can integrate with, as well as whether there is a third party solution to help make that integration possible.

Usability: The other posts are mostly about how to use different features in Microsoft Dynamics CRM. You need a solution that works the way your people work, and one for which you can actually see a return on your investment.

Comparisons, integrations, and usability are all great foundational information that you require for making the decision on which CRM software solution to go with. The readers on the CRM Software Blog have spoken and we hope our blogs in 2012 will share the information you need to make an informed decision for your business.

If there are other topics you would like to see across the blogosphere, please include them in the comments below.

 

By Jim Drumm with Sikich, Microsoft Dynamics CRM partner serving IL and MO

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