The buzz surrounding business system integration has grown to a roar. Companies of all sizes and from every industry are looking for ways to bring their data together and take […]
Social CRM
Business Application and Technology Trends in CRM Software
ISM Reports the Latest Business Applications and Technology Trends in CRM Software Barton Goldenberg, ISM’s founder and president, is a respected author, columnist, speaker and industry leader, including being […]
Customer buying cycles are radically changing, and CRM software has to evolve to keep up. In an interview at Convergence 2013, Seth Patton, Senior Director of Marketing for Microsoft Dynamics […]
2 Keys to Optimizing CRM for Your Organization
When implementing a new CRM system, the same questions always seem to arise. First and foremost clients want to know: “What type of staffing resources do I need to manage […]
The benefits of CRM software for financial service firms extend beyond sales and marketing support. These powerful solutions also help you manage your enterprise more effectively, offering flexible and versatile […]
Several years ago, the State of Illinois decided to release 2000 prison inmates. Within 24 hours a bunch of them proceeded to “rape and pillage” the city. The local government needed a scapegoat, a bunch of lawyers were brought in and where did they decide to place the blame? The computer systems! They were using an old IDMS database built in the 1980s. The verdict was that the decision makers simply did not have enough data on the inmates, so they chose the wrong ones to release.
In the opening keynote address of the annual Convergence event, the focus was on uniting with customers – both Microsoft’s commitment to be “in this together” with their customers and […]
During the past 10 years, social media has evolved from multiple "person to person" meeting sites to a viable business channel for organizations of all types and sizes. Whether you operate […]
B2B Marketing To-Do List for 2013
As we approach the beginning of a new year, it's important as profesisonal marketers to reflect on what we were able to accomplish in 2012, where our marketing team could […]
We’ve all known that “A Client Relationship Management system is only as good as the level of consistency and frequency in which your staff uses it”. Conversely, many of us […]
Business Application and Technology Trends in CRM Software
ISM Reports the Latest Business Applications and Technology Trends in CRM Software Barton Goldenberg, ISM’s founder and president, is a respected author, columnist, speaker and industry leader, including being […]
Customer buying cycles are radically changing, and CRM software has to evolve to keep up. In an interview at Convergence 2013, Seth Patton, Senior Director of Marketing for Microsoft Dynamics […]
2 Keys to Optimizing CRM for Your Organization
When implementing a new CRM system, the same questions always seem to arise. First and foremost clients want to know: “What type of staffing resources do I need to manage […]
The benefits of CRM software for financial service firms extend beyond sales and marketing support. These powerful solutions also help you manage your enterprise more effectively, offering flexible and versatile […]
Several years ago, the State of Illinois decided to release 2000 prison inmates. Within 24 hours a bunch of them proceeded to “rape and pillage” the city. The local government needed a scapegoat, a bunch of lawyers were brought in and where did they decide to place the blame? The computer systems! They were using an old IDMS database built in the 1980s. The verdict was that the decision makers simply did not have enough data on the inmates, so they chose the wrong ones to release.
In the opening keynote address of the annual Convergence event, the focus was on uniting with customers – both Microsoft’s commitment to be “in this together” with their customers and […]
During the past 10 years, social media has evolved from multiple "person to person" meeting sites to a viable business channel for organizations of all types and sizes. Whether you operate […]
B2B Marketing To-Do List for 2013
As we approach the beginning of a new year, it's important as profesisonal marketers to reflect on what we were able to accomplish in 2012, where our marketing team could […]
We’ve all known that “A Client Relationship Management system is only as good as the level of consistency and frequency in which your staff uses it”. Conversely, many of us […]