When you invest a great deal of time, money, effort, research and development into your business, you expect a return on your investment, also called ROI. Business owners need to see results, and while profit provides some indication, it does not actually reveal if the work you have done, particularly in marketing, is the reason for your success. Producing measurable results can reveal how successful your marketing and other initiatives are, and they can also help you plan for the future.
Dynamics Cafe will host a live webinar at 2 PM EST on November 19 that will reveal some ways salespeople incorporate social media into their sales processes, producing measurable ROI. The webinar, "The ROI of Trust in Selling" will feature
Barb is an expert in leveraging social media for sales and is internationally known for her theories on Social Business. Many businesses trust her as a sales and social media advisor, coach, and public speaker. She is a contributing writer for Top Sales World, Social Selling University, Sales Thought Leader Blog, and Harvard Business Review.
Barb will discuss ways social media can increase sales performance, how sales decision makers can measure social media's impact on ROI, and how to incorporate social media into daily sales routines.
You can register for the webinar on the Dynamics Cafe website. If you are a Microsoft Dynamics CRM user, this webinar will be particularly useful in helping you make the most of the many new social features integrated into Dynamics CRM.
Webinar: November 19, 2013 2pm EST
By CRM Software Blog Editors, www.crmsoftwareblog.com