5 reasons how QuickBooks integration with Dynamics 365 CRM can help streamline your business process

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Sales and Accounting departments of an organization are interdependent on each other. Both require some data from the other for transparent transactions. However, when both these divisions work on different apps, to sync Sales and Accounting it might be a challenge to the management to control confidential data and every step and transactions have to be monitored to ensure data integrity. It has an overbearing cost of managing two systems individually and a huge chunk of workforce is wasted.

As we know, many organizations use Dynamics 365 CRM for managing their Sales given its intuitive functional architecture. However, Sales is not the only functionality of Dynamics 365, it can be integrated with other systems to perform beyond its defined touchpoints. A good idea would be to integrate Dynamics 365 with Accounting Systems to get best of both worlds. An interface that allows syncing data between Dynamics 365 and Accounting Software can prove to be a lifesaver for organizations.

Intuit QuickBooks is a leading accounting system that is a perfect fit for Dynamics 365 CRM and integrating them together can prove miraculous. It can be used to embed accounting information within Dynamics 365 CRM and therefore be a boon for the Sales and Accounting team who can interact smoothly. For instance, Dynamics 365 has provisions for maintaining Quotes, Orders and Invoices that can help in calculating taxes. With QuickBooks integration in Dynamics 365, a 360-degree view of customer accounting details can be viewed right within the CRM. Let’s see how Dynamics 365 can leverage the capabilities of QuickBooks to improve its accounting:

Data Integrity Maintained


Since a lot of fields in Dynamics 365 and QuickBooks are analogous, linking them leads to accounting and sales information of a customer at one place. For instance, QuickBooks Customers can be linked with Account and Contact of Dynamics 365 so that data in the two systems are synced and information regarding these two verticals is located at one place. When both the systems work separately, there is duplicate data in both systems and mapping them accurately becomes a daunting task.

360-Degree View of Customer Accounting Information


With integration between Intuit QuickBooks and Dynamics 365 all the accounting information of a customer can be viewed right within the CRM. Therefore, Sales team can make better decisions based on customer’s purchase history and target potential customers with prospective deals. Premium customers can be offered valuable membership that can help their businesses and retain them as an esteemed customer.

Real-time data sync from Dynamics 365


As soon the Sales process is complete, details can be synced with QuickBooks for quick accounting. The updates are reflected in both systems quickly and therefore the humongous amount of time that was needed for data transfer can be used in building a better sales strategy.

Launching Right Campaigns


By bringing your customer information in Dynamics 365 CRM targeted marketing campaigns can be launched for potential leads. Analysis can be done to view which area or organization had the maximum ROI for the marketing campaigns held and what is the potential area where more campaigns need to be launched.

Seamless Business Process


With integration between Intuit QuickBooks and Dynamics 365 CRM, organizations can function smoothly and be on top of their game, extract maximum business benefits and revert to customers with baked up data immediately. Accounting dashboards can be built in Dynamics 365 to view recent Transactions, Top Customers and Pending Invoices that helps the Sales Team to take immediate actions. This expedites the entire business process and a huge roadblock which could hinder the business process is resolved with full effect.

Thus, integration of a QuickBooks with Dynamics 365 CRM can bring a steady growth to your business and helps you manage your Sales and Accounts better.

InoLink is a cloud-based application integrating leading accounting system Intuit QuickBooks and Dynamics 365 CRM. As a Microsoft Preferred Solution, it gives 360-degree view of customer accounting data by synchronizing the transaction history and Aging details from QuickBooks to Dynamics 365. With InoLink tax for transactions can be calculated right within Dynamics 365 and Quotes/Orders/Invoices can be sent to QuickBooks. It enables syncing single instance of Dynamics 365 with multiple QuickBooks Company. Download InoLink from AppSource for a free trial of 15 days if you wish to view your customer’s accounting information right in the CRM.

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