Let’s start with what exactly marketing automation is. It is a tool that allows you to effectively develop and analyze marketing campaigns and organize customer data. Marketing Automation software will allow you to keep track of your campaigns as well as any e-mail/ phone/ in-person interactions. Microsoft Dynamics CRM will help ensure that no prospect …
Posts Tagged ‘Sales Automation’
Increase Productivity with Dynamics CRM Integration for Microsoft Outlook
With the introduction of a native Microsoft Outlook integration back in CRM 4.0, the Dynamics team provided a convenient option for email centric marketing and sales folks. They can add leads, track emails, and access CRM records without ever having to leave Outlook. In Dynamics CRM 2011, the Outlook integration was given even more productivity …
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