3 Simple Steps to Make Sure Leads Are Tracked Right
Most prospects looking at a product or service will take time evaluating their options. Studies have shown that it will take at least 4 contacts to bring on board a new client, and that in 50% of the cases, the sales process will pause completely before a prospect will ultimately decide to buy. It can …
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SalesFUSION goes 'native' with Dynamics CRM 2013
Veteran Marketing Automation software provider, SalesFUSION, unveils native integration of it's popular marketing automation platform for Dynamics CRM 2013 in new webinar series. Five ways Marketing Automation will improve your Microsoft CRM deployment in 2014 - an on-demand webinar. Click to Watch As Microsoft brings to market the significantly "different" version of Dynamics CRM …
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B2B Marketing To-Do List for 2013
As we approach the beginning of a new year, it's important as profesisonal marketers to reflect on what we were able to accomplish in 2012, where our marketing team could have performed better, and what tools, processes, and initiatives we can undertake in 2013 to perform at a higher level. I compiled what is, in …
New EU Cookie Legislation Points to Importance of Lead Capture Forms
Last year the the Council of the European Union approved new legislation that would require web users to consent to internet cookies, including the first-party cookies that are often deployed by the demand and marketing automation software vendors such as SalesFUSION, as part of their website visitor tracking software. This type of software is designed …
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