Where Did My Leads Go? Using Account-Based Sales & Marketing in CRM
A strategy to win new accounts and strengthen relationships with existing customers. Account-based Sales & Marketing programs are gradually being adopted by B2B organizations to target their best-fit accounts …
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CRM Transforms Your SEO Leads into Sales
Integration of your CRM system and Search Engine Optimization can take your business prospects and turn them into leads. Search Engine Optimization (SEO) is all about driving traffic on the …
CRM 101 – Back to the Basics
“A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.” – Henry Ford While the term customer relationship management (CRM) has been …
