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The 7 Things That Belong on Every Email Marketer’s CRM Wish List

June 24, 2020 @ 1:00 pm - 2:00 pm

For data-driven marketers to learn how to navigate CRM systems in order to successfully segment, trigger, and personalize campaigns.

About this Event

Data-driven email marketing begins with a reliable CRM system. But when it comes to how a CRM is built, customized, and maintained, marketers often don’t know what to ask for. This workshop is designed to teach email marketers and data-driven marketers how to navigate CRM systems so that they can have access to the data they need to successfully segment, trigger, and personalize their email campaigns.

You’ll learn how to:

· Understand CRM fields in terms of their purpose and your marketing goals

· Ask for integrations to make CRM the single source of truth

· Use CRM data to trigger automated marketing campaigns

· Easily prove the ROI of marketing campaigns

Who should come?

Email marketers, data-driven marketers, B2B marketers

Who should maybe skip this one?

Designers, copywriters, email newbies


Online Webinar


emfluence Marketing Platform
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