Marketing Automation

How Is Marketing Automation Different From CRM?

When a company runs like clockwork, marketing and sales tasks can appear as if they are blended. However, only the companies that can distinctly identify the purposes and roles of these departments and their tools are able to function successfully and efficiently. Marketing automation and CRM systems are both tools used by companies to handle …

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Five Campaigns for Manufacturing Marketers

Manufacturing companies aren’t typically on the leading edge of adoption for digital marketing strategies, and according to the Content Marketing Institute, only 1% of manufacturing marketing teams consider their marketing to be “sophisticated”. However, you don’t need to be a marketing wizard to leverage your CRM data to efficiently (and effectively) segment, nurture and ultimately …

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New CRM, Microsoft Dynamics 365, and Azure Updates Discussed at Tech Insider Update

Recently, JourneyTEAM held their Q3 Tech Insider Update where they previewed new changes, updates, and releases made to Microsoft products, including Dynamics 365. In addition to resolving bugs and limitations in existing tools, the recent changes help business teams streamline data analysis, simplify business processes, and increase accessibility and visibility into valuable customer data.    …

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Astuces pour optimiser votre CRM Microsoft Dynamics 365

Pour la plupart des industries, les opérations ont tendance à ralentir à certains moments de l’année, souvent durant l’été. Si c’est votre cas, ce peut être un bon moment pour optimiser votre CRM Microsoft Dynamics 365 avant que le rythme ne s’accélère à nouveau. Si vous cherchez des façons de remplir votre temps libre, suivez …

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Microsoft Dynamics 365 CRM Optimization Tips to Fill Your Downtime

For most industries, operations tend to slow down at a certain time of the year, often during the summer months. If this is the case for you, it might be a good moment to optimize your Microsoft Dynamics 365 CRM platform in time for when things pick up again. If you’re looking for things to …

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Sales and Marketing Alignment with Marketing Automation

Want to improve the relationship between your sales and marketing teams? Your marketing automation platform and Microsoft Dynamics integration is a great place to start. Sales and marketing alignment can be best facilitated with both teams are working with the same information. Whether you use Microsoft Dynamics CE, CRM, or Sales, you can leverage your …

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Campaign Integration between Dynamics 365 and ClickDimensions Social Marketing

One of the benefits of using ClickDimensions Social Marketing is its tight integration with Dynamics 365 and ClickDimensions. Using ClickDimensions Social marketing, companies manage their social posting across multiple social networks, review clicks and other results. Social listening allows marketers to monitor mentions of their company and its products. And powerful curation technology helps marketers …

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Update Your ClickDimensions Authentication today

                ClickDimensions users may have noticed a pop up warning over the past few days:   This ominous message is a warning that has effects for not just ClickDimensions, but any applications that integrate with Dynamics 365 using a combination user id and password. Clicking the link takes …

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How to Build a Customer Journey Map with Microsoft Dynamics

Want to send highly targeted (and better performing) marketing campaigns? Start by mapping your customer journey. The customer journey is broadly defined as the steps a potential buyer could take toward becoming your customer. For most brands, this will be comprised of Awareness, Consideration, Conversion, Loyalty, and Advocacy: Taking the time to map your customer …

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Turning Marketing Qualified Leads into Sales Qualified Leads (with a Little Help from Marketing Automation)

If you’re like most marketers, the last year has probably driven more marketing qualified leads into your funnel than sales qualified leads. With traditional sales qualified lead opportunities largely out of commission due to the pandemic, marketers have found their pipelines unexpectedly filled with marketing qualified leads—and those can be a bit trickier to turn …

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