Yesterday’s CRM Versus Microsoft Dynamics 365 For the Way We Work Now

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The world of CRM has grown and evolved dramatically since the early days of contact management systems and sales force automation. It has had to keep up with the way we want to work. Some of our treasured legacy systems no longer do what we need them to do, no matter how much we coddle and coerce them.

Here are just a few of the challenges you may be facing if you are still using yesterday’s CRM:

  • They fail to integrate correctly with the Microsoft Office applications your teams use every day, especially Outlook
  • They are unable to sync easily with data from your other data sources and remote devices
  • They cannot meet the increased demand for easy, secure remote access from anywhere at any time
  • They don’t provide the extensibility to 3rd party systems and other internal business applications.

These challenges all have to do with how well your CRM works with your other business systems and software, especially those your company has invested time and money in.

If your company has any of the issues mentioned above, we’re guessing you don’t yet have Microsoft Dynamics 365 Sales.

Microsoft Dynamics 365’s modern, integrated CRM has taken the lead in developing a system that works with your other business software to achieve your company’s goals.

Microsoft Dynamics 365 Sales truly works the way we do now. Microsoft Outlook is the main conduit for inbound and outbound data communications. Microsoft Dynamics 365 Sales presents your users with a familiar environment. Access to your CRM data will be intuitive, efficient, and reliable. Most importantly, it will be so easy for your users to capture data that they won’t hesitate to use it.

After all, your information is not worth much if it’s not up to date.

Your company has specific goals requiring specific solutions. Your CRM design and implementation should reflect that. At Crowe, we create tailored CRM solutions that help you better engage with your customers, optimize operations, and empower your employees.

With Microsoft Dynamics 365 and Power Platform, we connect the people, priorities, and processes unique to your business. By focusing on operational business processes, we can increase the time to value for our customers. Not only does Microsoft Dynamics 365 work the way your teams do, but the platform can be adapted to any business.

Microsoft’s boast, “It works the way you do, works the way your business does, and works the way technology should,” isn’t just marketing jargon. It’s the reason Dynamics 365 has emerged as a CRM market leader.

If you’re ready to explore a CRM solution that works the way your team works NOW, Crowe can help.

Contact our team to start the discussion at or 877-600-2253.

By Ryan Plourde, Crowe, a Microsoft Dynamics 365 Gold Partner

Follow us on Twitter: @CroweCRM


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