Why Digital Transformation Is Much More than a Single Technology or Trend

What is digital transformation?

It's so much more than just a single technology, more than a catchphrase or a trend. It is your journey from siloed to connected, from analog to digital. The destination takes you from uncertainty and inefficiency to determination and growth.

Digital transformation is leveraging advanced technologies thoughtfully to optimize operations.

Your journey begins with a need to do what you do for your customers, partners, and employees but to do it better.

Before seeking shiny, new technology, you must identify your strengths and weaknesses. Technology isn't a one size fits all.

Start with an internal audit.

  • What do you do well?
  • Where are the gaps in the customer experience?
  • Are there opportunities to enhance your services, transactions, and processes?

Then you can start the vetting process to identify the right technologies to build on what you do well.

Go after the tools that enhance your capabilities and make you more efficient. Of course, there will be bumps along the way. Transformation does not come without some early failures.

However, you can turn mistakes into lessons learned and stick to a cadence for refining and optimizing as you go. Whether you're in the driver's seat or the co-pilot, always follow your map. But don't hesitate to take some roads more slowly than others while you understand the impact and scale-up. As with any other significant business move, safety first.

Plan how you will manage risks, protect sensitive data, check vendor security, standards, and test new technologies. You can think of a digital transformation as a business transformation by another name. It is your path to meeting customer needs, weathering disruption, and achieving business goals. And you're probably further along than you think.

digital transformation

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The Microsoft Advantage

Microsoft offers a comprehensive portfolio of technology to support every organization across their business needs.

Microsoft is the only company that has a full tech stack to support both tech adoption and tech capability building, and, ultimately increase your percentage chance of succeeding.

The Microsoft tech stack offers unparalleled integration, architectural coherence, openness and extensibility.

This tech stack includes:

  • SaaS applications, including the productivity suite with Microsoft 365, but also includes LinkedIn and Dynamics 365.
  • PaaS offerings, notably GitHub and Power Platform, plus Azure offerings, all providing the most comprehensive developer toolkit and platform enabling professional and citizen developers alike.
  • IaaS layer, Azure is the platform that supports all of the Microsoft applications.

With a foundation of integrated identity, security, management and compliance offerings spanning every part of Microsoft cloud solutions.

While the technology is important, it’s really about how the technology allows you to achieve more.

Where are you on your digital transformation journey?

The team at Crowe can assist you in taking your next step. Together we can audit your existing systems and processes, identify the technology that is the best fit, build a roadmap and help you drive your business to success.

Microsoft realizes how significant digital transformation can be for an organization and has invested in building Microsoft Dynamics 365 as a specific, single platform to support the variety of ways an organization can transform. The Microsoft team at Crowe are experts in all areas of Microsoft Dynamics 365 and we want to show you how the right systems and processes can push your business to heights you never imagined. Let us help you do more, better using tailor-made technology.

Contact our team to start the discussion at [email protected] or 877-600-2253.

By Ryan Plourde, Crowe, a Microsoft Dynamics 365 Gold Partner www.CroweCRM.com

Follow us on Twitter: @CroweCRM

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