What Are All These Dynamics 365 “Insights” Microsoft Talks About?

Every marketing description of Dynamics 365 includes the promise of powerful “insights” and “intelligent” processes. While there definitely is plenty of hype, the message is important. Most organizations have reached a point of overload—they are collecting more data than ever, but it is creating more confusion than clarity.

Download: But Really…What is Microsoft Dynamics 365?

Through a number of business intelligence, analytics, and machine learning tools, Microsoft is helping organizations break down silos of data, organize it, and turn it into usable information. In addition, they are introducing the next generation of data management to the masses with machine learning, artificial intelligence, and augmented reality. Let’s take a very high-level look at the most common data management tools.

Power BI

Power BI is the workhorse of the Microsoft business analytics solution set. Delivered through visual dashboards, the cloud-based business intelligence service can connect to a variety of sources. By integrating Power BI with other tools, including Microsoft Excel, most users can get up to speed quickly to:

  • Connect to hundreds of data sources both on-premises and in the cloud.
  • Use Power Query to simplify data collection, transformation, integration, and enrichment.
  • Create reports using built-in visuals or create your own custom visuals.

Microsoft Power platform

A combination of PowerApps, PowerBI, and Microsoft Flow, Microsoft Power platform is built on the Common Data Service for Apps. The Power platform is designed to help businesses support their unique workflows and business processes through “apps” created with a combination of these tools. The point-and-click approach to app building makes it easy for anyone familiar with Microsoft Office to customize and extend Dynamics 365 and Office 365.

Microsoft Dynamics 365 AI

Microsoft is beginning to build their catalog of artificial intelligence tools to support predictive modeling. At publication time, there are three out-of-the-box Dynamics 365 AI applications which can also be customized to address different scenarios via the power of Microsoft Azure.

  • Dynamics 365 AI for Sales: Provides insights into trends and predicts the behavior of customers.
  • Dynamics 365 AI for Customer Service: Optimizes support operations and creates better customer service experiences.
  • Dynamics 365 AI for Market Insights: Uses social and web insights to understand and engage with customers.

Mixed reality

Microsoft is also introducing mixed reality to the broader market through a selection of mixed reality extensions for Dynamics 365. Microsoft Dynamics 365 Remote Assist helps field service technicians collaborate with remote experts. Microsoft Dynamics 365 Layout provides a hologram experience for 3D models. Both of these solutions use Microsoft HoloLens to connect users with the virtual experiences.

To find out more download the full white paper: “But Really…What is Microsoft Dynamics 365?The not-too-technical, not-too-salesy guide to Microsoft’s new cloud business management solution.

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By CRM Software Blog Writer, www.crmsoftwareblog.com

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