Webcast with CRM Expert Cheryl Balgley

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Dynamics CRM  From the "Insiders"

On April 23rd, NexusTek's webcast series featured Cheryl Balgley, Microsoft Dynamics CRM Acceleration Lead and Chris Corbett, Client Development Manager. Balgley's presentation brings the latest research and statistics on today's consumers' enterprise needs and where CRM fits into this rapidly changing picture.

Consumer Behaviors and CRM

Attendees were given current information on consumer habits and behaviors and how that is affecting the increased adoption of cloud services in enterprise.

Balgley's presentation is a great resource for the CRM Software Blog audience in that it offers the most up-to-date research on drivers influencing movement to the cloud -- citing agility over cost-effectiveness as motivating factors. In addition to side-by-side comparisons in the marketplace, Balgley places top competitors in SaaS, PaaS and IaaS models to further define where each stands in the cloud market landscape.

Among the many statistics of interest for the CRM Software Blog audience are a few that stand out:

  • In three years(2010-2013), cloud services in enterprise jumped from 11% - 40%
  • SaaS: $55 Billion market opportunity by 2017
  • Sales: 78.6% of the time sales people using social media outsold non-users in 2012
  • 86% of customers are willing to pay more for a better customer experience
  • 70% increase in use of social channels for service

Take a moment to view this "dynamic" presentation brought to you by our NexusTek insiders:

NexusTek's Free Webcast

by NexusTek

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