There are endless resources available that detail the reasons why Microsoft Dynamics CRM is the right solution for so many membership-based organizations. Streamline this, automate that. But at some point it begins to sound redundant. While it is true that CRM does help organizations in those areas, most associations miss the mark on what CRM can truly provide: collaboration, retention and member management.
• Collaborate
Collaboration between team members couldn’t be easier than with the
• Retain
Keeping your members active and engaged can be even harder than acquiring them in the first place. With an
• Manage
Both membership and event management are vital to member retention. CRM, as a stand-alone solution or together with an AMS system, offers you the flexibility to embrace the capabilities to fit your organization’s specific requirements and seamlessly integrate between your other business systems. Spend your time communicating with your members to better understand their needs and interests, and then execute accordingly.
Contact BroadPoint, the Mid-Atlantic’s only Microsoft Dynamics CRM Gold Certified Partner focused on serving associations and nonprofits, to learn more about our Engage AMS solution for better collaboration with your members.
by BroadPoint Technologies