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Madrona Solutions Group

Implementing Dynamics CRM on an Enterprise Scale? Consider the “Hub and Spoke” Method

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Implementing Microsoft Dynamics CRM across an entire company can produce significant customer management and cost cutting benefits. However, this kind of large scale implementation comes with some very specific (and potentially difficult) challenges, such as the need for functional diversity between departments, organizational security requirements, enterprise-wide standardization, and enterprise-wide reporting.

For many organizations, a hub-and-spoke architecture ends up being the ideal approach to this challenge. This implementation strategy utilizes Microsoft Dynamics CRM’s multi-tenancy capabilities to create a “hub and spoke” structure. The "hub" acts as a data master, aggregating common data elements and managing which organizations (or “spokes”) are set up to see the data.

For a more in depth look at this Dynamics CRM Implementation approach, read Implementing Dynamics CRM on an Enterprise-Wide Scale Using a Hub and Spoke Strategy.

The Hub and Spoke Method is just one of many options available to companies looking to implement Dynamics CRM on an enterprise scale. If you'd like to learn more, please reach out to us.  We’d love to talk to you about your business needs and help you determine which Dynamics CRM method will work best for your organization.

By Madrona Solutions Group, Dynamics CRM and Business Intelligence Consulting, Seattle, WA

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