What’s in Store for Microsoft Dynamics CRM Users?

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One of the biggest struggles for companies when implementing a CRM solution is defining the sales and/or marketing processes so that everyone is on the same page. Not many companies have a process in place, and implementation of CRM usually makes them take the step to identify and streamline.

Microsoft Dynamics® CRM used to focus mainly on record management, but the new ‘process-centric user experience’ from the December 2012 Service Update is turning that focus towards business processes. Richard Knutson, Dynamics CRM MVP, 2011 & 2012, says, “The Process-Centric User Experience is the first incarnation of what promises to be a dramatic overhaul of the CRM UI. For example, instead of an opportunity form you might interact with a sales process form that exposes information from several record types. In this service update it will only be applied to leads, contacts, accounts, opportunities and cases; over time look for this to be rolled out much more broadly.”

The December 2012 Service Update includes impressive new capabilities that are outlined in the Microsoft Dynamics CRM December 2012 Service Update Release Preview Guide. Three integrated processes will make it easier to manage leads and track opportunities, as well as organize all case details and client data. This update also includes the ability to use social media to communicate with employees, partners, and customers.

The December 2012 Service Update showcases Microsoft's efforts to continue to improve the user experience and efficiency of their software solution. Microsoft Dynamics CRM will arm your sales team with an innovative and reliable CRM software solution that can attract more prospects, boost sales, and streamline marketing efforts.

Check out the official Microsoft announcement or contact info@sherwood.com for more information about this Service Update.

By Sherwood Systems, Microsoft Dynamics CRM Partner out of Arizona

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