SalesFUSION to Host B2B Marketing to CRM Integration Webinar with Expert Panel

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B2B Marketing Experts Webinar - Industry experts share best practices - Click to Register
. SalesFUSION, a leading Microsoft ISV Partner and Enterprise-class marketing automation platform, will host a unique live webinar on February 16th at 2PM EST. This session is focused on b2b marketing and how companies using Microsoft Dynamics CRM can improve their lead to sales management processes by integrating Marketing Automation into their CRM environment. The session will feature a panel of three b2b marketing experts who have successfully integrated Marketing Automation with their Dynamics CRM systems.

Integrating best-in-class marketing technology into CRM is becoming an imperative for many Dynamics users looking to improve their overall lead to sales revenue management capabilities. Our panel of industry experts will go beyond the marketing speak and share their recipes for success in building high-performance lead to sales processes in their Dynamics environment. The Speaker Panel will include:

Pete Petersen, CIO of LexJet, will discuss how his compay identified over 750 new leads using SalesFUSION integrated with Microsoft Dynamics.
Jason Schleweis, Interactive Marketing Specialist at Baxa, will discuss how he saved marketing budget by eliminating under-performing campaigns using marketing data from SalesFUSION combined with opportunity data from Dynamics CRM.
Meghan Palacios - Marketing Director at CSG, will discuss how she collaborated with the sales team to develop a lead scoring program to improve the flow of leads from marketing to sales.

Session agenda

  • Marketing automation defined and demystified
  • B2B marketing trends that are here to stay
  • Keys to integrating marketing technology to Dynamic CRM
  • How to build a lead to revenue management model for your company
  • Live case studies from our expert panel
  • Live Q&A
Attendees to this session will be registered to win a new Amazon Kindle Fire and a $25 Gift Card. All attendees will receive printed copies of the 3 end-user case studiesLike Us on Facebook and you could win an iPad.

We hope you will join us for this event!

Kind Regards,
The SalesFUSION Team

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