Can you explain to me who your end customers are? Do you have a good idea about their buying behavior? If you can, you are more ahead of the game than you think. Many companies don’t have the visibility into this information and it really limits what they can ultimately do for their customers.
Whether you work directly with your customers or work with distributors who sell to your end customers, it’s important to have detailed insight in order to make accurate projections and forecast for your business appropriately.
- The Marketing team will know how to communicate with prospects or join the conversation online with key campaign indicators.
- The Sales team will utilize predictive analytics to identify key selling scenarios and differentiators.
- The Customer Service team will quickly resolve customer problems with in-depth views into buying history and information.
It is really amazing how much
Read more about how Microsoft Dynamics CRM provides the visibility that creates productivity at your organization by downloading this whitepaper:
By Jim Drumm with Sikich,