Microsoft Dynamics CRM 2011 Released

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Microsoft has released the much awaited Microsoft Dynamics CRM 2011 in beta today. Having seen early previews of the product – I am very excited about this release. Dynamics CRM 4.0 was a huge leap forward to provide enterprise scalability, performance, and a true multi-tenant architecture. Microsoft Dynamics CRM 2011 takes that release and builds in usability, a ribbon like interface,  more of a flat UI that requires fewer clicks, and better visualizations.

Powerful Visualizations in MS Dynamics CRM 2011

Figure: Powerful Visualizations are native to Microsoft Dynamics CRM 2011.

Some of the key features are listed below:

  • Familiar experiences through a next-generation native Microsoft Outlook client, Microsoft Office contextual CRM Ribbon, RoleTailored design and user personalization
  • Intelligent experiences through guided process dialogs, inline data visualizations, performance and goal management, and real-time dashboards
  • Connected experiences through cloud development, Windows Azure integration, contextual Microsoft SharePoint document repositories, teamwork and collaboration, and the Microsoft Dynamics Marketplace


The market place is interesting as it becomes a single place for partners to publish their solution and allows customers to view them and get the solutions rated and ranked

Dynamics CRM 2011 Market place view

Figure: Dynamics CRM 2011 Market place helps customers find effective and reviewed solutions faster


Graphs have been enhanced so you can easily zoom into them or with the click of a button see what is behind them. For example, the image below shows a Sales pipeline with the opportunities that make up the pipeline.

Microsoft Dynamics CRM 2011 Pipeline with opportunities

Figure: Microsoft Dynamics CRM Pipeline with opportunities are part of it – example of improved visualizations

The final version of the Microsoft Dynamics CRM 2011 service will be available by the end of the year in 40 markets and 41 languages. I will be reviewing the product closer and will have a Dynamics CRM 2011 – What’s New white paper out soon.

Sandeep Walia is the Chief Executive Officer of Ignify. Ignify provides design, consulting and implementation services for CRM and ERP initiatives for mid-market and enterprise businesses. Ignify is a Top-tier Microsoft Gold Certified partner ranked in the Microsoft Partner of the Year in 2010 and both the Microsoft Dynamics Inner Circle and the Microsoft Dynamics Presidents Club in 2009 . Ignify offers Dynamics CRM to retailers, banks, insurance companies, contact centers and to several other businesses. Ignify has offices in Los Angeles, Silicon Valley, Nashville, Chicago, Toronto, Manila, Pune and Bangalore.

by Ignify, a California Microsoft Dynamics CRM Partner

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