By Joel Hatin,
Why do CRM now?????? Here are four great reasons why you should consider implementing a CRM system NOW!
#1. Extend the breadth and depth of your customer relationships – In other words, grow your customer sales. If you’re like most businesses today you’re trying to do more with less. By tracking critical information about your customers you’ll have the tools in place to quickly communicate with them about potential sales promotions and programs that are highly targeted and focused on increasing your success rate. All too often, the sales team simply doesn’t have access to the data needed for targeted campaigns. The
#2. Eliminate barriers – Reach your prospects when they’re ready to buy! When you’re contemplating a major purchase like a car, you probably spend some time doing research on the Internet and/or looking through the local newspapers to see who has the best sale running before you actually visit a car dealership. Companies considering your product or service are much the same. The
#3. Get your brand out there – The world of social interaction has changed dramatically. People have Facebook and Twitter accounts. They often talk about their professional experiences with friends and family. By reinforcing a positive experience with your business, you’ll be enhancing your brand image in the social marketing sphere.
#4. Value and satisfaction – With