So, you are comparing CRM software, and Microsoft Dynamics CRM Online and Salesforce.com are your two top options for online or web-based CRM software. Now, you need to determine which system would be the best application for your business. Been there, done that.
A few years ago, as
Reason # 1: Flexibility
On-premise OR On-demand: Sure, you want to be “in the cloud” today. But will an online solution still be viable for your company next month, or next year? Microsoft’s flexible solution allows you to easily move your entire installation from a hosted environment to your site, with all of your customizations and data intact. Thankfully, we made the right decision, because less than 6 months after we implemented our hosted solution, it was moved on-premise.
Reason # 2: Productivity
Frankly, using Salesforce.com can be as easy as any other CRM system out there, but it can also be a big hassle when it comes to rescheduling activities – I know, because I’ve used it as well. Sales people need to easily and quickly reschedule calls, tasks and appointments, and doing so within Microsoft Dynamics CRM is very easy with native Outlook experience. Other benefits include flexible email smart matching to automatically track incoming messages in CRM and the fact that attachments automatically preserved whether it is the Web client or Outlook client. This not only increased productivity, but proved to our users the power and value of the application.
And the ease-of-use doesn’t stop there. Microsoft Dynamics CRM is a natural extension of Microsoft Office and Outlook and that familiar look and feel helps reduce ramp-up and training time. It is also extremely flexible, adapting to your culture and processes rather than forcing you to mold your business to new software.
Reason # 3: Affordability
Lastly, the ongoing costs associated with Microsoft Dynamics CRM Online are much lower than Salesforce.com, providing you more value for less money. At $44 per month per user, Microsoft Dynamics CRM Online enables your organization to quickly increase your productivity without significant capital investment, while not limiting your future options. Plus, that $44 includes free mobile access, enhanced data import, and customizable views.
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Robert Kuhlmann is a Senior CRM Consultant with AdvancedSPS, a California
By: Robert Kuhlmann, AdvancedSPS –