What’s better than a marketing campaign with all the bells and whistles? A marketing campaign with all the bells and whistles that’s targeted to a segmented audience who actually wants to hear what you have to say. No, it’s not a tall order, it’s exactly what Microsoft Dynamics® CRM can provide – a sharp, effective, [...]
continue reading...Posts Tagged ‘Sales Process Management’
How to Increase Your Company’s Selling Power
Do you wish you could hire more salespeople, but can’t afford it? How about giving the salespeople you have the tools that will make their jobs a little easier? One such tool that can help with this is a customer relationship management system, in particular Microsoft Dynamics CRM. Its wide array of capabilities allows your [...]
continue reading...The Economy is Coming Back; Make Sure Your CRM Software is Ready
As our economy pulls out of its long recession, businesses are looking at their IT setup and finding that their systems are old and out of date. In particular, CRM software has suffered as companies have spent the past few years trying to make older systems work rather than upgrade. That thinking may have made [...]
continue reading...4 Keys to Aligning CRM with Your Sales Process
Does your CRM system support your sales process? Surprisingly often, the answer is “no”. CRM systems frequently fail because they are too difficult or too complex to use. They don’t provide enough value to the sales staff for the effort it takes to use them. Required fields and sales stages don’t match the process that [...]
continue reading...CRM Helps Improve Processes for Manufacturers and Wholesale Distribution Companies
I was reading through McGladrey’s latest Manufacturers and Wholesale Distribution (MWD) National Survey and one of the questions really intrigued me. We asked companies what processes they were looking to improve in 2010. The top five responses were Supplier Relationship Management (76%), Customer Relationship Management (64%), Manufacturing Flow (53%), Order Fulfillment (51%), and Customer Service [...]
continue reading...Tracking Outbound Sales Activity in Microsoft Dynamics CRM
Having better insight into your business relationships is a key objective in implementing any CRM system. Being able to quickly review the account and see who else at your company has been working with them is imperative. It’s also one of the most challenging things to accomplish. After all, you are relying on the users of the [...]
continue reading...Sales Pipeline: You Can’t Manage What You Don’t Measure
That old management adage rings especially true when it comes to managing sales pipeline. We see it all the time but it still amazes me how some companies don’t have a unified process for tracking, measuring, and forecasting business opportunity. First off, I’m talking about companies with sales people governed by at least one level [...]
continue reading...CRM And Sales Force Automation: It’s A Marriage That Starts With A Sales Strategy.
Through the years I’ve come to appreciate the tremendous impact CRM technology can have on sales operations, but most importantly on the organization as a whole. No matter what your business or industry – you are selling the value your organization brings to the markets you serve. How effectively you do this will directly impact your bottom line. [...]
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