XRM is a relatively new term that refers to the building of custom business logic and functionality on top of an exisitng CRM system such as the Microsoft Dynamics CRM platform. Instead of investing your time and treasure in the development of these basic elements, you can focus your development efforts on the areas that truly add value to your business.
continue reading...Posts Tagged ‘Microsoft Dynamics XRM’
CRM is not just for Sales, Marketing and Services – Part 2! Have You Considered Using It As A Financial and Operational Automation Tool?
In a recent blog we highlighted how historically, Customer Relationship Management (CRM) solutions have been positioned for Sales, Marketing, and Service personnel. To expand on that blog, we want to have you think outside the box again and consider using CRM for financial and operational process automation as well. This is because one of the [...]
continue reading...CRM Is Not Just For Sales, Marketing, And Services! Think Of It As An Organizational Time And Productivity Tool!
Historically, Customer Relationship Management (CRM) solutions have been positioned for Sales, Marketing, and Service personnel; however, the time is here to broaden horizons on what CRM can be used for! In the last year, xRM has gotten a lot of hype to help people think outside the box for CRM application uses. With xRM the [...]
continue reading...What is XRM – Part 4, Private Equity Example
In my last blogs, I discussed the concept of XRM (Xtended Relationship Management) which is building unique business applications by leveraging the extensibility of Microsoft Dynamics CRM. I gave examples of companies that have used deployed XRM and how it helped them move their businesses forward. In this installment, I will give an example of [...]
continue reading...What is XRM – Part 3, Commercial Mortgage Broker Example
In my last blogs, I discussed the concept of XRM (Xtended Relationship Management) which is building unique business applications by leveraging the extensibility of Microsoft Dynamics CRM. I gave examples of companies that have used deployed XRM and how it helped them move their businesses forward. In this installment, I will give an example of [...]
continue reading...City of Birmingham, Alabama Selects Microsoft Dymanics CRM for 311 Call Center
To better serve its roughly 230,000 residents, the City of Birmingham, Alabama established a 311 nonemergency call center in 2005. The 311 call center routes service requests to more than 20 different city divisions that take care of everything from trash removal and street repair to nonemergency police calls and environmental code inspections. The call [...]
continue reading...Managing Relationships with Microsoft Dynamics CRM
According to an article on MSDynamicsWorld.com, “A new era of CRM has emerged” One where businesses define the relationships that are most important to them and mold the application to their specific needs. Gone are the days of being force fed the cookie cutter sales, marketing and service aspects often found in “Front Office” CRM. Now [...]
continue reading...What is XRM – Part 2, Making CRM Do What You Need It to Do
In my last blog, I discussed the concept of XRM (Xtended Relationship Management), which is building unique business applications by leveraging the extensibility of Microsoft Dynamics CRM. In that blog, I gave an example of an XRM deployment that we did for a client where we did not use any of the standard sales, marketing, [...]
continue reading...Adapt Your Business to Any Situation with Microsoft Dynamics CRM and the Power of Choice
Microsoft Dynamics CRM is a flexible solution that doesn’t lack choice. What is the Power of Choice? The power to choose the way you want your CRM solution to work. Always have the choice on how to own Microsoft Dynamics CRM, how you want to deploy, and how to access CRM: Licensing. Choose the way [...]
continue reading...What is XRM – Part One, Managing Whatever You Need to Manage
If you are in the market for CRM software, you have probably heard a lot of industry buzz around XRM. You may be wondering “What exactly is XRM and how is it relevant to the needs of my organization?” In this blog, I will provide a simple explanation of XRM and an example of how [...]
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