By Allen Hardon, CRM Practice Consultant I can imagine that in this economy you might want to turn up your marketing efforts to attract new leads that could turn into long term customers. How about if I told you that you could… Design marketing plans with a budget and estimated revenue projections? Create planning tasks [...]
continue reading...Posts Tagged ‘CRM Marketing’
How Would the Tour de France and CRM Work Together?
In the last couple of years I’ve become glued to my television in the early hours of the morning for 3 weeks in July. While getting ready for work, I have one eye on the Tour de France at all times. (Well, almost all times. I obviously can’t watch from the shower.) One of the [...]
continue reading...Talking CRM With Your Sales Manager
To ensure that sales representatives meet their objectives, your sales manager continually needs information from them about leads and active prospects. Here’s how you can work with your sales manager to find out how CRM can best support sales goals. Your sales manager’s CRM priority: pursuing revenue The sales manager is focused on moving [...]
continue reading...Small Business Customer Relationship Management Software: What You Need To Know
Small business owners keep asking the same question: “Do I really need a customer relationship management system?” Organizations with small budgets often see CRM as a luxury item. A key to business success is relationship management. It seems almost too obvious, doesn’t it? Relationship management finds customers, understands customer behavior, communicates and stays in touch [...]
continue reading...Using CRM To Find More Business Opportunity
Customer Relationship Management (CRM) has typically been viewed as a technology and not as a tool for greater opportunity. As such, much of the focus of business is on the evaluation, acquisition, implementation, cost, and management of a CRM system – instead of how to use CRM as a key tool for the mining of [...]
continue reading...CRM – Why Spend The Money?
By Joel Hatin, Altico Advisors Let me guess… Your business is focusing on sales in 2010! Revenues need to be increased so that other strategic company objectives can get funded. The last thing you think you need to do is implement a Customer Relationship Management (CRM) solution. That might involve an added expense you weren’t [...]
continue reading...Making The ‘X’ Factor Work For Your Business
You’ve heard about CRM and you’ve heard about xRM, but are you still wondering what it can do for you and your business? Wonder no more! Join FMT Consultants in sunny Southern California for a FREE lunch and learn the features, fun discussion topics, and a common sense demonstration of the power of CRM and [...]
continue reading...5 Resolutions Every Marketer Must Make – Tips From Vision 2010, A Microsoft Dynamics Conference
Like most marketing professionals, my new year has started off with an exciting rush of fresh marketing campaigns and activities to help generate new leads for our sales team and a new calendar of valuable educational events for our clients. The biggest project on our marketing list right now is getting ready for Vision 2010, [...]
continue reading...CRM Software For Marketing: Because The Real Work Begins When The Tradeshow Ends
While there is tremendous focus in the press on Web 2.0 marketing techniques, smart marketing managers continue to leverage the traditional methods of marketing to spread their message and make connections. For business to business marketing, there is no replacement for the trade show which provides sales and marketing teams the opportunity to interact with [...]
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