Member White Papers
Welcome to our library of downloadable white papers. Review the short descriptions below and click the links to read the entire description or download the white paper.
Everyone’s talking about how important it is to implement mobile solutions for your business. But can mobile really make a difference to the bottom line of your business? The… Read more
Do you think that CRM is only for managing contact information, just a high powered Rolodex? Are you looking for more innovative ways to get value from your current CRM system? This white paper will open your eyes to 24 wildly creative ways real companies are using Microsoft Dynamics CRM to drive revenue and serve customers.… Read more
When deploying a new software solution, the percentage of employees that readily adopt the new technology can vary widely from one organization to another. This white paper includes tips and examples of what other organizations have done to encourage their teams to embrace Microsoft Dynamics CRM.… Read more
Used effectively, social networking sites can enable marketing professionals, salespeople, and customer service agents to develop meaningful relationships with customers in new ways. This paper discusses tangible ways that organizations… Read more
This whitepaper lays out an approach for using a combination of Microsoft Office SharePoint Server 2007 platform and the xRM application framework of Microsoft Dynamics CRM to address today’s great business challenge: how to be more customized, more rapid, and more engaged with the client while still driving down transaction costs and associated overheads.… Read more
In this in-depth white paper, you’ll learn practical strategies and techniques for integrating your marketing and lead generation efforts with Microsoft Dynamics. The business climate has evolved with respect to new b2b marketing technologies such as nurture marketing, lead scoring and social media. This paper explores how these new technologies are used and applied in… Read more
White Paper Title: A Practical Approach to Choosing a Construction Industry Integrated Solution White Paper Summary: In construction, it’s easy to justify the purchase of new construction equipment. With a $90,000 front end-loader, for example, a contractor knows exactly what it can do and how it’s going to make money for the company. He can… Read more
Marketing automation and CRM integration is detailed by leading industry analyst, David Raab. This paper explains the best practices for integrating marketing automation technology, like SalesFUSION, into your CRM System. … Read more
Sign up for a free 30 day trial of Microsoft Dynamics CRM Online. No payment, no committment. A local Dynamics CRM will follow up with you to process your trial… Read more
This white paper is a blueprint for building a successful contact center customer retention program. It provides strategies and tactics for companies of all sizes to employ in developing an effective approach that will yield high financial returns.… Read more
Microsoft has delivered significant innovation and value in customer relationship management (CRM) software with the recent release of Microsoft Dynamics® CRM 2011, a flexible CRM solution that provides the power of productivity through familiar, intelligent, and connected experiences for organizations of all sizes worldwide. This Statement of Direction (SoD) outlines the future direction of Microsoft Dynamics CRM over the short and longer
term.… Read more
The main focus of this white paper is about revealing key factors in sales rep productivity, including what helps improve their efficiency (increasing selling time) and effectiveness (getting better results from the available selling time).… Read more
Amplifying the Power of Productivity with Microsoft Dynamics CRM and Microsoft Cloud Services… Read more
As sales, marketing, and service teams increase their productivity
through use of an integrated CRM solution, both customer experience
and business results improve, creating a competitive advantage.… Read more
The xRM application framework of the Microsoft Dynamics CRM offering is designed to help organizations meet their LOB (Line of Business) application requirements more economically than traditional approaches by providing rapid application development, a high degree of flexibility, and consolidated systems management. This paper examines how customers and partners are using xRM to drive business success.… Read more
Many industry observers have suggested that the sales force automation (SFA) platform of the future will look a lot more like a handheld device than a laptop, and for good… Read more
When sales and marketing share insight, they are well-positioned to become a true power couple that can lead your company into a profitable future. This whitepaper will share with you… Read more
When working with companies in a wide variety of industries, Microsoft has observed best practices and techniques that can enable you to do more than just survive during an economic… Read more
This IDC research report shows how easy-to-use applications combined with best practices can help you execute impactful marketing programs and activities that have direct impact on customer acquisition and retention… Read more
In a growth economy, businesses typically work hard to expand their customer base and spend aggressively to stoke the growth engine. When money is tight however, existing customer relationships grow… Read more
Some organizations have found that their sales processes have become more challenging while the performance of some of their sales professionals who were past stars has deteriorated. Learn how a… Read more




