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Archive for the ‘Dynamics CRM Success Stories’ Category

Microsoft Dynamics CRM Upgrade, or Re-Implementation?

We recently had a Dynamics CRM client with a mature CRM 4.0 deployment move to a brand new start up. They needed to transition their entire on-premise CRM 4.0 setup over to Dynamics CRM 2011 online (complete with new reporting servers, new Active Directory (Office 365), etc.) They decided upon a re-implementation, based on what’s [...]

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The Impact of Local Government Using Microsoft Dynamics CRM as Citizen Relationship Management

Several years ago, the State of Illinois decided to release 2000 prison inmates. Within 24 hours a bunch of them proceeded to “rape and pillage” the city. The local government needed a scapegoat, a bunch of lawyers were brought in and where did they decide to place the blame? The computer systems! They were using an old IDMS database built in the 1980s. The verdict was that the decision makers simply did not have enough data on the inmates, so they chose the wrong ones to release.

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Microsoft Dynamics CRM Top Three Discoveries from Convergence

The three most interesting things I saw at Microsoft’s Convergence Conference related to Microsoft Dynamics CRM were Bing Maps for Enterprise Integration, Netbreeze’s social CRM, and MarketingPilot. Netbreeze and MarketingPilot were both acquired by Microsoft.  One of the things that we have been asked for frequently by prospective Microsoft Dynamics CRM clients is the ability [...]

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How Many Companies Use Microsoft Dynamics CRM?

A question that many people ask when evaluating Microsoft Dynamics CRM is, “How many companies are using Microsoft Dynamics?” Here is the official count from Convergence 2013. Microsoft Dynamics® CRM 39,000 companies with 3 million users Microsoft Dynamics GP has seen 30% year over year growth. Microsoft Dynamics CRM was released in 2002. Much later [...]

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Oklahoma City Thunder Reaches The Hearts of Basketball Fans Using Microsoft Dynamics CRM

What makes client relationship management special for The Oklahoma City Thunder pro basketball team? During an interview at Convergence 2013 Scott Loft, VP Ticket Sales, Retention, and Database Operations for The Oklahoma City Thunder said: “We don’t treat our fans like a seat number… We want to create genuine meaningful relationships. We want our fans [...]

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Lean Techniques for Defining CRM Goals

What business challenge will your investment in CRM address? Is there a specific business pain which is impacting your bottom line?  Is there a specific business opportunity you want to pursue? Start with no more than ONE or TWO! Too often we meet customers who fail to realize benefits because they bite off more than [...]

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CRM for Residential Construction: Building Competitive Advantage with CRM in the Homebuilding Industry

After several years of challenging market conditions, the residential homebuilding industry seems to have turned a corner and begun to rebound.  Firms that have invested in technology to help them drive revenue and margin will be positioned to outperform their competitors as the market returns to health. Implementing an organization-wide CRM platform represents one of [...]

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Microsoft Dynamics Helps Non-Profits Change Lives

Just about any action we take can make the world a different place, but it takes a special level of compassion and commitment to helping others to make it a better place. Many non-profit organizations have the vision to change lives, but they often lack the means to make it happen. Microsoft Dynamics has helped [...]

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Publishing Firm Functions Better Together with Microsoft Dynamics CRM and Microsoft Office 365

A premier mid-Western publisher of media and health books featuring a wide range of educational and medical subjects desired a cloud-based platform to help them keep up with their ever-growing needs related to sales, marketing and document management. Once the company saw a Microsoft Dynamics CRM Online demo and discussed their project goals and objective [...]

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CRM Deep Dive Series: A Lean Approach to Creating Value During Implementation

We’d like to introduce you to a different approach for thinking about Customer Relationship Management (CRM) software implementations in a series of blog posts over the next several weeks. Our company focuses on Microsoft CRM so naturally we’ll keep it mostly in that context but we think the insights apply to solutions from other CRM [...]

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