Midsize Business Case Study Sunglasses Manufacturer Boosts Sales 29 Percent, Aids Dealer Growth with CRM Software Story at a Glance Spy Optic, a manufacturer of sunglasses and goggles, scrambled to keep up with the rapid growth in the action-sports market and stay one step ahead of competitors. The marketing department needed better sales and inventory [...]
continue reading...Archive for January, 2010
Why Microsoft Dynamics CRM Beats Salesforce.com For Outlook To CRM Integration – Reason # 1, Synchronization
For most of us, Outlook is the first application we fire up and the last application we shut down each day. Love it or hate it, Outlook is where we manage our activities and communications all day every day. So it is no surprise when the research consistently shows that the most important area of [...]
continue reading...Part Two: Why CRM Implementations Fail – The Consulting Team
Part two of my post takes into consideration the consulting team. First and foremost, it is imperative for the project manager to set expectations with the client. Too often at the beginning of a project, clients are not presented with specifics about deliverables, communication guidelines and scope creep. Prior to the project kick-off meeting, a [...]
continue reading...Hello world…Introducing Joe CRM
So, since I’m new around here (my first post) just to get it out of the way I thought I’d do a quick intro. I’m Joe CRM, the “voice” of PowerObjects, a leading Microsoft Dynamics CRM/xRM partner based in Minneapolis with offices in Dallas and San Antonio as well. I’m honored to be aboard along [...]
continue reading...Are You Attending Microsoft Dynamics Convergence 2010?
4 great business reasons your boss should send you to Microsoft Dynamics Convergence 2010!
continue reading...The Microsoft Platform – A Solid Foundation For CRM
There are a host of Microsoft products that support the agility and productivity of Microsoft Dynamics CRM, each providing unique benefits that can’t be matched by CRM solutions built on other platforms or built to simply function on top of the Microsoft platform.
continue reading...Part One: Why CRM Implementations Fail – The Client’s Perspective
Early customer relationship management (CRM) technology was complex, costly and plagued by poor user adoption. Users who did deploy CRM systems reported that projects failed to achieve expected returns on investment (ROI). This post is the first part of a two part series on why CRM implementations have such high failure rates across all industries. [...]
continue reading...Make A Resolution To Reconnect With Microsoft Dynamics CRM 4.0
Are you someone who, in the last several years, gave Microsoft Dynamics CRM a chance, only to find yourself disappointed in what it could (or couldn’t) do? If so, you are certainly not alone. Accustomed to the whiz-bang sizzle that often accompanies new Microsoft innovations and expecting the same from Microsoft’s entry into the buzzword-worthy [...]
continue reading...10 Reasons Why Your CRM Should Be Microsoft Dynamics CRM
1. Turns Microsoft Office Outlook into the one place where you can manage both customer data and communications. Microsoft Outlook messaging and collaboration client is already the world’s leading tool for customer communications. Microsoft CRM extends the reach of Microsoft Outlook by turning it into a tool to manage customer information. It puts lead information, [...]
continue reading...Expand Your Microsoft Dynamics CRM Marketing Capabilities With Access Hoover’s
Microsoft Dynamics CRM includes robust out-of-the-box capabilities for marketing, such as data cleansing/segmentation tools, campaign management, and marketing analytics. These features alone can increase the effectiveness of a company’s marketing programs and help marketing staff track key metrics more easily. In addition to the incredible core marketing functionality of Microsoft Dynamics CRM, there are many [...]
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